Episode 7: Doug Renfro

22min   |   Energizing a Family Business

As the fourth generation to head up Mrs. Renfro’s Salsa, Doug Renfro knew the business inside and out—and he knew it needed to change in order to stay viable. This in-depth interview examines how Renfro’s innovation helped his 50-year-old family business become one of the top ten salsa manufacturers in the U.S.

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